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Real Estate marketing built for vertical buyers, not horizontal scoreboards.

Residential, commercial, and proptech marketing. RERA-aware lead funnels, project-launch campaigns, broker-portal CRO, and long-cycle nurture that survives the 60-180-day buyer journey.

Our real estate clients ship vertical-aware wins

Two recent real estate engagements. Full metrics under MNDA; case study available on scoping call.

Retail and Services engagement

Retail and Services engagement,
Real Estate program

Dcrayons rebuilt our real estate marketing program around one vertical revenue metric. The work shipped on schedule, compliance-cleared, with a number we can report to the board.

MNDA

Vertical revenue metrics on scoping call

90 days

Time to first measurable win

Real Estate engagement: senior vertical strategist + Dcrayons Growth Formula sequencing + weekly CFO-readable readout. Mutual kill-switch at day-90.

Read Retail and Services engagement's Case Study
Mid-market retail and services brand

Mid-market retail and services brand,
Real Estate + adjacent program

Our real estate program had been stuck for 14 months. Dcrayons re-scoped it in week one and shipped measurable vertical wins inside the first 90 days.

MNDA

Vertical impact on scoping call

90 days

Time to measurable win

Real Estate engagement layered with adjacent retail and services work. Free Dcrayons Score readout in week one set the baseline.

Read Mid-market retail and services brand's Case Study

HOW DCRAYONS REAL ESTATE WORKS

How Dcrayons delivers real estate marketing in 90 days

How Dcrayons delivers real estate marketing in 90 days
A 90-second walkthrough of the Dcrayons Real Estate engagement. from vertical-cleared Score readout in week one to attributed cadence in week twelve.

Vertical real estate signals we engineer

Default capabilities on every Dcrayons Real Estate engagement

Each signal below maps to a measurable factor in your vertical's buyer journey. Engineered + verified by the vertical strategist on your account.
Vertical-cleared creative pipeline

Vertical-cleared creative pipeline

Every real estate creative passes through your vertical's compliance + clearance queue with date-logged approvals; first-pass clearance rate measured weekly.

AI-citation engineering by vertical

AI-citation engineering by vertical

DcrayonsAI runs vertical-aware share-of-answer audits across ChatGPT, Gemini, Perplexity, Google AI Overviews on your real estate queries.

Unified attribution across channels

Unified attribution across channels

Single source of truth for real estate attribution: paid + organic + lifecycle + offline if relevant.

CFO-readable monthly readout.

Compliance + audit trail by default

Compliance + audit trail by default

Every real estate change ships through the vertical's compliance + audit overlay: regulator-ready creative archive, approval logs, change history.

How Dcrayons delivers real estate marketing

Three repeatable plays that compound real estate wins across cycles.

Step 1: Score

Free Dcrayons Score readout in one business day. Five-axis real estate diagnostic mapped to your vertical baseline, with a single 0-100 number plus the gap list. No follow-on commitment.

Step 2: Plan

Written 90-day real estate plan tied to one vertical revenue metric you pick. Senior vertical strategist writes the plan; compliance team aligned in week one; mutual kill-switch in every SoW.

Step 3: Compound

Weekly cadence with senior vertical strategist + monthly CFO-readable readout. Real Estate compounds across cycles: compliance-cleared creative in cycle one feeds vertical citations in cycle two.

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The Real Estate Score is free. The 90-day plan is yours to keep.

Across Dcrayons' 485+ active vertical-marketing retainers from Jan-Apr 2026, vertical-attribution + compliance-clearance modelling (FAIR-method, 90th percentile) yields a median 12-month opportunity cost in the Rs 8L to Rs 140L band for real estate brands without a vertical-cleared program. Book the scoping call to size yours.

Free five-axis Dcrayons Real Estate Score in one business day

Written 90-day plan tied to one vertical revenue metric you pick

Compliance team aligned in week one (where relevant)
Senior vertical strategist on the account from week one
The Real Estate Score is free. The 90-day plan is yours to keep.

Real Estate FAQs

Standard real estate engagements start within 2 to 3 weeks of contract signing. Compliance kickoff in week one.

Both. Some clients use us as the full vertical marketing team; others use us as senior strategist + compliance-aligned creative + escalation for an internal team. We scope per account.

Most real estate retainers start at Rs 5 to 12 lakhs per month (India) or USD 8 to 20 thousand per month (global). Single-campaign engagements scope per project.

Yes. Free five-axis vertical-aware Score readout in one business day on every proposal call. No follow-on commitment required.