A digital marketing partner that ties campaigns to site visits and bookings, not vanity metrics.
Real estate is local and high-intent, so the work starts with the searches that matter: project names, locality plus property type, and ready-to-buy terms like "2 BHK in <area>" or "plots near <landmark>". We separate genuine buyers from window shoppers and price-checkers, then size the demand for each locality and budget band so the plan targets where the bookings actually are.
We build location and project pages that answer real buyer questions: price, configuration, possession date, RERA number, connectivity and amenities. This is paired with a Google Business Profile for site offices, location-specific landing pages and structured content so the project shows up in map results and organic search when a buyer looks for it.
Property buying takes weeks or months, so paid media is split by stage. Search ads catch active buyers typing project or locality terms, Meta and YouTube build awareness for a launch, and retargeting brings back people who viewed a project but did not enquire. Every campaign points to a focused landing page, not the homepage, so the ad promise and the page match.
A property enquiry is worthless if it sits unanswered, so leads flow into a CRM with fast routing to the sales team and automated first responses. We track which channel, campaign and locality produced each booking, then shift budget toward the sources that fill site visits and away from the ones that only fill forms.
A free, no-obligation readout of where you stand and a 90-day plan to improve. No slide decks, no sales theatre.
Free audit + plan
Senior strategist on every account. Weekly cadence. No offshore handoffs.
“Harshit Handa”
Dcrayons provided website development and design services for our regulatory compliance and taxation company. On-time delivery was commendable. The team was supportive, provided timely deliverables, and communicated with us through virtual meetings throughout the engagement.
Corpify
CEO, Corpify
Clutch verified
“Insha Allah Khan”
The process was smooth and professional. Dcrayons delivered digital marketing for our beauty brand and the work landed measurable outcomes. 35% traffic increase, 45% social growth, and first-page Google rankings, with responsive management throughout.
Glowral
CFO, Glowral
Clutch verified
“Nirwana Jewellers Private Limited”
They ensure all campaigns go live as scheduled without delays. The e-commerce and digital marketing support raised engagement, website traffic, and sales, and the project oversight stayed organised and responsive across the engagement.
Nirwana Jewellers Private Limited
Chief Executive Officer
Clutch verified
“Nikhil Tiwari”
Dcrayons made everything right. We commissioned a website design + development build from scratch. it shipped on schedule with responsive adjustments through the review cycles and met the Google feature compatibility we needed.
Instacertify Labs Private Limited
Co-Founder, Instacertify Labs Private Limited
Clutch verified
“Rishab”
Their attention to detail and compliance-focused approach helps build a stronger and more sustainable business. Initially they ask for documentation many sellers find difficult to provide. that is exactly what sets them apart. They now also offer USA seller account management. Loved the service. Bestseller in 3 category.
GetSetNova
Founder, GetSetNova
Amazon SPN verified
“Keratine Professional”
Dcrayons took our Amazon account from steady but flat to explosive growth: 180 percent more revenue, from Rs 1.82 crore to Rs 5.10 crore.
Keratine Professional
Salon-grade Hair Care on Amazon
Real estate marketing fails when leads are measured by form fills instead of site visits and bookings. We set up the tracking, search visibility and paid campaigns first, then connect every enquiry back to the locality, project and campaign that created it. That way you spend more on what books property and less on what only generates noise, and your sales team gets leads they can actually close.
Founded in 2016, with teams across SEO, PPC, social, content, e-commerce and web under one roof, so a real estate campaign does not get split across disconnected vendors
We connect ad and search spend to enquiries, qualified leads and site visits, so you can see which localities and campaigns produce bookings
Real questions people ask Dcrayons about real estate marketing. Honest answers, no jargon.
It is a plan that uses online channels to put a property in front of buyers and sellers while they are searching, then captures and qualifies those leads for the sales team. In real estate it usually combines local SEO, project and location landing pages, Google and Meta ads, and a CRM-based follow-up system. The goal is site visits and bookings, not just website traffic or form fills.
Google Search ads and local SEO capture buyers with active intent who are typing project names or "property in <locality>". Meta and YouTube work for launch awareness and reaching buyers earlier in their decision, while retargeting brings back people who viewed a project but did not enquire. The right mix depends on whether you are selling a new launch, ready inventory or plots, and on the budget band of the buyer.
Paid campaigns can produce enquiries within the first days or weeks once landing pages and tracking are live, because they reach buyers who are already searching. SEO and local search visibility build more slowly, usually over a few months, but bring lower-cost leads over time. A sound strategy runs paid for immediate leads while SEO compounds in the background.
It is usually both, and that is why we track the full path from enquiry to site visit to booking. Marketing is responsible for sending qualified, well-matched leads from the right localities and budget bands, and for routing them to sales quickly. If good leads are not converting, the data shows whether the issue is lead quality, response time or the sales follow-up itself.
Yes. In India, promotional material and project advertising for registered projects are expected to carry the RERA registration details, and pages should present price, configuration and possession information accurately. We build project and location pages and ad copy that include the required RERA details and avoid misleading claims, so your marketing stays compliant while still being clear and persuasive.
We measure cost per qualified enquiry, the share of enquiries that turn into site visits, and ultimately bookings attributed to each channel, campaign and locality. Tracking is set up before campaigns go live so every lead is tied to its source. This lets us move budget toward the localities and campaigns that book property and cut the sources that only generate unqualified forms.
A free, no-obligation readout and a 90-day plan to improve.