Outreach-led links that match how Google actually evaluates trust
We start by pulling your existing backlink profile and comparing it against your top-ranking competitors. This shows which links are helping, which toxic or spammy links should be disavowed, and where the real gaps are. You cannot build the right links until you know what you already have and what your competitors rank on.
Most pages get few links because there is no reason to link to them. We help create the linkable assets that earn citations on their own: original data, practical guides, free tools, and reference pages. A strong asset turns outreach from a cold ask into sharing something a writer actually wants to use.
We find relevant sites, journalists, and resource pages in your niche, then reach out with a real reason for them to link. This covers guest contributions, expert quotes, broken-link replacement, and unlinked brand mentions. Every link is placed on a page that gets real visitors, with anchor text that reads naturally.
We monitor new referring domains, the keywords they help you rank for, and any links that get removed or go bad over time. Reporting ties link work back to rankings and organic traffic, not vanity counts. If a tactic stops working or carries risk, we change course rather than chase volume.
A free, no-obligation readout of where you stand and a 90-day plan to improve. No slide decks, no sales theatre.
Free audit + plan
Senior strategist on every account. Weekly cadence. No offshore handoffs.
“Harshit Handa”
Dcrayons provided website development and design services for our regulatory compliance and taxation company. On-time delivery was commendable. The team was supportive, provided timely deliverables, and communicated with us through virtual meetings throughout the engagement.
Corpify
CEO, Corpify
Clutch verified
“Insha Allah Khan”
The process was smooth and professional. Dcrayons delivered digital marketing for our beauty brand and the work landed measurable outcomes. 35% traffic increase, 45% social growth, and first-page Google rankings, with responsive management throughout.
Glowral
CFO, Glowral
Clutch verified
“Nirwana Jewellers Private Limited”
They ensure all campaigns go live as scheduled without delays. The e-commerce and digital marketing support raised engagement, website traffic, and sales, and the project oversight stayed organised and responsive across the engagement.
Nirwana Jewellers Private Limited
Chief Executive Officer
Clutch verified
“Nikhil Tiwari”
Dcrayons made everything right. We commissioned a website design + development build from scratch. it shipped on schedule with responsive adjustments through the review cycles and met the Google feature compatibility we needed.
Instacertify Labs Private Limited
Co-Founder, Instacertify Labs Private Limited
Clutch verified
“Rishab”
Their attention to detail and compliance-focused approach helps build a stronger and more sustainable business. Initially they ask for documentation many sellers find difficult to provide. that is exactly what sets them apart. They now also offer USA seller account management. Loved the service. Bestseller in 3 category.
GetSetNova
Founder, GetSetNova
Amazon SPN verified
“Keratine Professional”
Dcrayons took our Amazon account from steady but flat to explosive growth: 180 percent more revenue, from Rs 1.82 crore to Rs 5.10 crore.
Keratine Professional
Salon-grade Hair Care on Amazon
Good links are earned, not ordered in bulk. We treat link building as part of your wider SEO and content work rather than a separate numbers game, which means the pages you build links to are also the pages worth ranking. Every campaign is shaped around your niche, your competitors, and what Google rewards now, so the profile you build is one you can defend in an audit and keep benefiting from long after the campaign ends.
Manual outreach and digital PR only, never bought links from networks, PBNs, or link farms that can trigger penalties
Links placed in topical context on pages that get real readers, with natural anchor text instead of exact-match stuffing
Real questions people ask Dcrayons about link building. Honest answers, no jargon.
Link building is the practice of getting other websites to link to your pages. Search engines treat each relevant link as a signal of trust, so a strong backlink profile helps your pages rank higher for the terms you care about. The links that count are the ones from real, relevant sites that genuinely point readers to your content.
Buying links from networks, private blog networks, or bulk link sellers goes against Google's guidelines and can lead to a penalty that drops your rankings. Dcrayons does not buy links this way. We earn them through outreach, useful content, and digital PR, which is slower but holds up over time and protects your site.
Outreach-led link building usually takes a few months before you see clear movement, because links need to be earned, indexed, and then factored into rankings. Competitive niches take longer than low-competition ones. We focus on steady, relevant links rather than fast spikes that look unnatural and can be discounted.
There is no fixed number that works for every site. What matters is the relevance and quality of each link and how your profile compares to the competitors ranking for your target terms. We benchmark against those competitors and build toward the gap rather than chasing an arbitrary count.
A dofollow link passes ranking signals to the page it points to, while a nofollow link tells search engines not to pass that signal. A natural backlink profile contains a mix of both, since real links from social, news, and forums are often nofollow. We aim for relevant placements rather than only chasing dofollow links.
Yes. Spammy or irrelevant links, often left over from past cheap SEO work, can drag down your site or in some cases trigger a manual action. We audit your profile, identify links that pose a risk, and disavow them where needed so your good links are not undermined.
A free, no-obligation readout and a 90-day plan to improve.