A marketing team that writes production React, not a template shop
We decide per page how it should render: static generation for stable marketing pages, server-side rendering for personalised or fast-changing pages, and incremental static regeneration where content updates on a schedule. Picking the right mode per route is what keeps a Next.js site both fast and accurate. We map this before writing components, not after.
We build on the App Router with React Server Components by default, pushing client-side JavaScript only to the parts that truly need interactivity. Data fetching lives close to where it renders, with caching set deliberately per request. This keeps the JavaScript bundle small and the first paint quick.
Each route gets proper metadata, canonical tags, structured data, and a real sitemap through the Next.js Metadata API, not bolted-on plugins. We watch Largest Contentful Paint, Cumulative Layout Shift, and interaction timing with the next/image and next/font tools that ship with the framework. Crawlability and rendering are checked against how Google actually fetches the pages.
We deploy on Vercel or a Node or container host depending on your stack and budget, set up preview deploys for review, and wire in error and performance monitoring. You get the repository, environment documentation, and a walkthrough so your team can maintain it. We do not lock the build behind us.
A free, no-obligation readout of where you stand and a 90-day plan to improve. No slide decks, no sales theatre.
Free audit + plan
Senior strategist on every account. Weekly cadence. No offshore handoffs.
“Harshit Handa”
Dcrayons provided website development and design services for our regulatory compliance and taxation company. On-time delivery was commendable. The team was supportive, provided timely deliverables, and communicated with us through virtual meetings throughout the engagement.
Corpify
CEO, Corpify
Clutch verified
“Insha Allah Khan”
The process was smooth and professional. Dcrayons delivered digital marketing for our beauty brand and the work landed measurable outcomes. 35% traffic increase, 45% social growth, and first-page Google rankings, with responsive management throughout.
Glowral
CFO, Glowral
Clutch verified
“Nirwana Jewellers Private Limited”
They ensure all campaigns go live as scheduled without delays. The e-commerce and digital marketing support raised engagement, website traffic, and sales, and the project oversight stayed organised and responsive across the engagement.
Nirwana Jewellers Private Limited
Chief Executive Officer
Clutch verified
“Nikhil Tiwari”
Dcrayons made everything right. We commissioned a website design + development build from scratch. it shipped on schedule with responsive adjustments through the review cycles and met the Google feature compatibility we needed.
Instacertify Labs Private Limited
Co-Founder, Instacertify Labs Private Limited
Clutch verified
“Rishab”
Their attention to detail and compliance-focused approach helps build a stronger and more sustainable business. Initially they ask for documentation many sellers find difficult to provide. that is exactly what sets them apart. They now also offer USA seller account management. Loved the service. Bestseller in 3 category.
GetSetNova
Founder, GetSetNova
Amazon SPN verified
“Keratine Professional”
Dcrayons took our Amazon account from steady but flat to explosive growth: 180 percent more revenue, from Rs 1.82 crore to Rs 5.10 crore.
Keratine Professional
Salon-grade Hair Care on Amazon
Dcrayons has worked across SEO, content, and web since 2016 from our Delhi base, with a US entity as well. That mix matters for Next.js work: the same team that builds your routes and components also owns how the site is crawled, indexed, and measured. We keep components consistent, lock framework versions to avoid drift, and document the decisions so the build holds up after launch rather than turning into something nobody can safely touch.
We run Next.js in production ourselves, including our own company site and client work, so the advice comes from sites we maintain
SEO is built into the architecture from day one because we are an SEO and content agency, not a dev shop that adds marketing later
Real questions people ask Dcrayons about next.js development. Honest answers, no jargon.
Next.js is a React framework that handles server-side rendering, static generation, routing, and image and font optimisation out of the box. Sites built on it can serve pages as fast static files while still supporting dynamic, personalised content where needed. For marketing sites it gives strong SEO control and quick load times without bolting plugins onto a slower stack.
Yes. Because Next.js can render pages on the server or as static HTML, search engines receive fully formed content rather than an empty shell that needs JavaScript to fill in. The built-in Metadata API handles titles, canonical tags, structured data, and sitemaps cleanly. We still verify how Google fetches each page rather than assuming the framework handles everything.
For new projects we default to the App Router, which uses React Server Components and gives finer control over caching and data fetching. The older Pages Router still works and is sometimes the right call for an existing site or a team already familiar with it. We pick based on your current code, team skills, and what the site needs to do.
It depends on the number of templates, the amount of content, and whether you need a CMS or custom integrations. A focused marketing site with a handful of page types moves faster than a large site with dynamic listings and logins. We scope each project and give a timeline tied to its actual templates and features rather than a fixed number.
No. Vercel is made by the team behind Next.js and is convenient, but a Next.js site can run on a Node server, a container, or other platforms that support it. We choose the host based on your budget, existing infrastructure, and how the site renders. We document the setup so you are not tied to one provider.
Yes. We map your current URLs, set up redirects to preserve search rankings, and move content and templates over to Next.js in stages so the live site stays stable. Migrations are where SEO is most often lost, so we treat URL parity and redirects as part of the build, not an afterthought.
A free, no-obligation readout and a 90-day plan to improve.