A digital marketing agency that tells you where LinkedIn fits and where it does not
LinkedIn rewards e-commerce stores with a B2B or high-value angle: wholesale, bulk and corporate gifting, B2B supplies, or considered purchases above a few thousand rupees. We start by mapping your products to the buyers who actually sit on LinkedIn, so you do not spend on an audience that buys low-ticket impulse items elsewhere.
A complete company page and an active founder or team profile carry most of the organic trust on LinkedIn. We set up both, post product use-cases, behind-the-scenes operations, and customer problems you solve, and keep a steady cadence so buyers see a real business rather than a dormant logo.
LinkedIn Ads let you target by job title, industry, company size, and seniority, which is how you reach purchase managers, procurement, and founders directly. We run Sponsored Content and Lead Gen Form campaigns, install the LinkedIn Insight Tag for retargeting, and route enquiries to your sales or order flow.
On LinkedIn many sales start as a conversation, not a one-click checkout. We connect Lead Gen Forms and DMs to a clear follow-up process, track which job titles and industries actually order, and feed that back into targeting and content so spend moves toward the segments that reorder.
A free, no-obligation readout of where you stand and a 90-day plan to improve. No slide decks, no sales theatre.
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Senior strategist on every account. Weekly cadence. No offshore handoffs.
“Harshit Handa”
Dcrayons provided website development and design services for our regulatory compliance and taxation company. On-time delivery was commendable. The team was supportive, provided timely deliverables, and communicated with us through virtual meetings throughout the engagement.
Corpify
CEO, Corpify
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“Insha Allah Khan”
The process was smooth and professional. Dcrayons delivered digital marketing for our beauty brand and the work landed measurable outcomes. 35% traffic increase, 45% social growth, and first-page Google rankings, with responsive management throughout.
Glowral
CFO, Glowral
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“Nirwana Jewellers Private Limited”
They ensure all campaigns go live as scheduled without delays. The e-commerce and digital marketing support raised engagement, website traffic, and sales, and the project oversight stayed organised and responsive across the engagement.
Nirwana Jewellers Private Limited
Chief Executive Officer
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“Nikhil Tiwari”
Dcrayons made everything right. We commissioned a website design + development build from scratch. it shipped on schedule with responsive adjustments through the review cycles and met the Google feature compatibility we needed.
Instacertify Labs Private Limited
Co-Founder, Instacertify Labs Private Limited
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“Rishab”
Their attention to detail and compliance-focused approach helps build a stronger and more sustainable business. Initially they ask for documentation many sellers find difficult to provide. that is exactly what sets them apart. They now also offer USA seller account management. Loved the service. Bestseller in 3 category.
GetSetNova
Founder, GetSetNova
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“Keratine Professional”
Dcrayons took our Amazon account from steady but flat to explosive growth: 180 percent more revenue, from Rs 1.82 crore to Rs 5.10 crore.
Keratine Professional
Salon-grade Hair Care on Amazon
Dcrayons is a digital marketing agency founded in 2016, with our headquarters in Delhi and a US entity. We have run social, content, paid media, and e-commerce work across many sectors, so we know LinkedIn is a strong channel for B2B and high-value selling and a weak one for cheap impulse retail. We set realistic expectations first, then build the page, content, and ad targeting that match how your buyers actually decide and order.
We are honest about fit: if your store sells low-ticket impulse products to consumers, we will say so and point you to channels that suit it better
We run the full setup, from company page and founder profile to LinkedIn Ads, Lead Gen Forms, and the Insight Tag for retargeting
Real questions people ask Dcrayons about linkedin marketing for e-commerce. Honest answers, no jargon.
It works well when your store has a B2B or high-value angle, such as wholesale, bulk and corporate orders, B2B supplies, or considered purchases. It works poorly for low-ticket impulse products sold to individual consumers, where Instagram, Google Shopping, or marketplaces usually perform better. The honest answer depends on what you sell and who decides the purchase.
Products bought by businesses or by decision-makers tend to do best: wholesale and bulk inventory, corporate gifting, office and industrial supplies, B2B equipment, and higher-priced considered items. These reach buyers like procurement managers, founders, and office administrators who are active on LinkedIn. Everyday low-cost consumer goods are harder to sell here.
Use both. The company page is your official storefront on LinkedIn and runs your ads, while a founder or team personal profile usually earns far more organic reach and trust. We typically post product and customer content from the personal profile and keep the company page complete and active for credibility and paid campaigns.
LinkedIn lets you target by job title, industry, company size, and seniority, which Facebook and Google cannot match for reaching specific business buyers. The cost per click is usually higher than Facebook, so it suits higher-value orders where one customer is worth the spend. For cheap impulse products, the math often favours Facebook or Google instead.
The two main paths are organic content that drives enquiries through DMs and profile visits, and paid LinkedIn Ads using Sponsored Content and Lead Gen Forms. Many LinkedIn sales begin as a conversation rather than a direct checkout, so a clear follow-up process matters. We also install the Insight Tag to retarget people who visit your store.
Paid campaigns can start producing enquiries within the first few weeks once targeting and offers are set, though high-value B2B orders often involve a longer decision cycle. Organic content takes longer and depends on consistent posting over months. We set expectations up front based on your products, average order value, and how your buyers decide.
A free, no-obligation readout and a 90-day plan to improve.