A digital marketing agency that treats marketplaces as a revenue channel, not a side task
We start with what a shopper and the marketplace algorithm both see: titles, bullet points, images, ingredient and claim fields, variant structure and category placement. Beauty listings often lose sales to missing shade or size variants, weak A-plus content and images that fail platform guidelines. We map every gap on Nykaa, Amazon, Myntra and AJIO before changing anything.
Beauty buyers search by concern, ingredient and occasion, not just brand. We research the terms your Thiruvananthapuram and pan-India customers actually type, then rewrite titles, bullets and backend keywords to match how each platform ranks. The goal is to appear when someone searches a skin concern or ingredient your product solves, and to convert that view once you do.
On marketplaces, sponsored ads and organic rank feed each other, so we run them as one plan. We structure ad campaigns around your best-converting listings, watch ACoS by product, and align pricing, offers and coupon timing with platform sale events. Spend goes to listings that are ready to convert, not ones that still leak buyers.
Reviews and seller metrics decide both visibility and trust in beauty. We set up a compliant flow to earn genuine reviews, respond to questions, and keep stock, fulfilment and returns clean so your account stays in good standing. Steady operations protect the rank you paid to build.
A free, no-obligation readout of where you stand and a 90-day plan to improve. No slide decks, no sales theatre.
Free audit + plan
Senior strategist on every account. Weekly cadence. No offshore handoffs.
“Harshit Handa”
Dcrayons provided website development and design services for our regulatory compliance and taxation company. On-time delivery was commendable. The team was supportive, provided timely deliverables, and communicated with us through virtual meetings throughout the engagement.
Corpify
CEO, Corpify
Clutch verified
“Insha Allah Khan”
The process was smooth and professional. Dcrayons delivered digital marketing for our beauty brand and the work landed measurable outcomes. 35% traffic increase, 45% social growth, and first-page Google rankings, with responsive management throughout.
Glowral
CFO, Glowral
Clutch verified
“Nirwana Jewellers Private Limited”
They ensure all campaigns go live as scheduled without delays. The e-commerce and digital marketing support raised engagement, website traffic, and sales, and the project oversight stayed organised and responsive across the engagement.
Nirwana Jewellers Private Limited
Chief Executive Officer
Clutch verified
“Nikhil Tiwari”
Dcrayons made everything right. We commissioned a website design + development build from scratch. it shipped on schedule with responsive adjustments through the review cycles and met the Google feature compatibility we needed.
Instacertify Labs Private Limited
Co-Founder, Instacertify Labs Private Limited
Clutch verified
“Rishab”
Their attention to detail and compliance-focused approach helps build a stronger and more sustainable business. Initially they ask for documentation many sellers find difficult to provide. that is exactly what sets them apart. They now also offer USA seller account management. Loved the service. Bestseller in 3 category.
GetSetNova
Founder, GetSetNova
Amazon SPN verified
“Keratine Professional”
Dcrayons took our Amazon account from steady but flat to explosive growth: 180 percent more revenue, from Rs 1.82 crore to Rs 5.10 crore.
Keratine Professional
Salon-grade Hair Care on Amazon
Most beauty brands in Thiruvananthapuram already sell on at least one marketplace but leave revenue on the table because listings, ads and operations are handled in pieces by different people or not at all. Dcrayons brings them into one plan, fixes the listing and catalog basics first, then layers paid media and review management on top so the gains hold. You get a team that knows how beauty ranks and converts on each platform, working to grow the orders your brand can actually fulfil.
Founded in 2016, Dcrayons works across SEO, PPC, social, content, e-commerce and web, so marketplace work connects to your wider demand instead of sitting alone
We run beauty and personal-care accounts on Nykaa, Amazon, Myntra, AJIO and quick commerce apps, and apply that platform knowledge to your catalog
Real questions people ask Dcrayons about beauty marketplace optimization. Honest answers, no jargon.
Marketplace optimization is the work of improving how your products are found, presented and ranked on platforms like Nykaa, Amazon, Myntra and AJIO so more views turn into orders. For beauty brands it covers listing quality, search keywords, images and claims, variant setup, sponsored ads, pricing and reviews. The aim is steady revenue from each platform, not a one-time fix.
Most Kerala beauty brands sell well on Nykaa, Amazon and Myntra, with AJIO and Flipkart adding reach and quick commerce apps like Blinkit, Zepto and Instamart growing for impulse and replenishment buys. The right mix depends on your category, price point and margins. Dcrayons helps you prioritise the platforms where your products convert before spreading thin across all of them.
Ads only pay off when the listing behind them is ready to convert and the product has enough reviews and stock to rank. Marketplace optimization fixes those foundations first, then uses ads to accelerate listings that already sell. Running ads on weak listings usually raises spend without lifting revenue, which is why we work on both together.
Listing and keyword fixes can change visibility within a few weeks as platforms re-index your products, while review depth, rank and ad efficiency build over a few months of steady work. Timing depends on your category competition, current account health and how much catalog cleanup is needed. We share what is realistic for your specific products after the initial audit.
We do both. Dcrayons can onboard and list your products on a new marketplace, structure the catalog and variants correctly, and then optimize listings, ads and reviews on an ongoing basis. If you already sell on a platform, we audit what exists and improve it rather than starting over.
No. Dcrayons is headquartered in Delhi with a US entity and works with brands across India remotely, including in Thiruvananthapuram and the rest of Kerala. Marketplace work is managed online through your seller accounts and shared reporting, so location is not a barrier to getting full support.
A free, no-obligation readout and a 90-day plan to improve.