For Packaged foods & snacks at Rs 250, BigBasket pays you Rs 196 in hand — Rs 16 more per unit than Zepto. Across 1,000 units/month that is Rs 16,048.
| Compare | BBlinkit#2 | ZZepto#4 | IInstamart#3 | BBBigBasketBest in-hand |
|---|---|---|---|---|
| At a glance | ||||
| Net payout / unitWhat the platform deposits | Rs 192 | Rs 180 | Rs 186 | Rs 196 |
| Your profit / unit | Rs 102 | Rs 90 | Rs 96 | Rs 106 |
| Net margin | 40.6% | 36.1% | 38.5% | 42.5% |
| Strengths | — | — | — | Highest in-hand payoutLowest commissionLowest flat fees |
| Per month (at 1,000 units) | ||||
| Monthly in-hand payout | Rs 1,91,520 | Rs 1,80,310 | Rs 1,86,210 | Rs 1,96,358 |
| Monthly profit | Rs 1,01,520 | Rs 90,310 | Rs 96,210 | Rs 1,06,358 |
| Fees per unit | ||||
| Commission | 16% · Rs 40 | 20% · Rs 50 | 18% · Rs 45 | 15% · Rs 38 |
| GST on fees (18%) | Rs 9 | Rs 10 | Rs 10 | Rs 8 |
| TCS (0.5%) | Rs 1 | Rs 1 | Rs 1 | Rs 1 |
| Inwarding + returns | Rs 9 | Rs 8 | Rs 8 | Rs 7 |
| Total deductions | Rs 5823.4% of price | Rs 7027.9% of price | Rs 6425.5% of price | Rs 5421.5% of price |
Commission rates are illustrative category estimates — no quick-commerce platform publishes a public rate card, so enter your own negotiated rate in each platform’s calculator for an exact figure. GST 18% on fees and 0.5% TCS are statutory (CBIC, from Jul 2024). All platforms are compared on the same basis so the winner reflects the fee stack. Calculated in your browser; nothing is sent or stored.
How the comparison tool works
From category to a shareable PDF
One tool, every comparison. Here is how it works, in four steps.
- Step 1: Choose a category
Pick what you want to compare - quick-commerce platforms, ad platforms, and more categories as we add them. The right selector and comparison load instantly.
- Step 2: Choose the platforms
Toggle the two to four platforms you are weighing. The comparison recomputes so you only see the players that matter to you.
- Step 3: Read the comparison
See every platform side by side on the metrics that decide the call, with the winner highlighted and the gap made plain. Everything runs in your browser.
- Step 4: Download the PDF
One click saves the comparison as a clean PDF you can share with your team or attach to a proposal. Nothing you enter is sent or stored.
Not sure which platform is right for you?
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Dcrayons helps brands choose and win on the right platforms - quick commerce, ads, web and more - under one weekly roadmap. This tool uses the same models our team runs on real client work.
Comparison tool questions, answered
The common questions people ask before comparing platforms with this tool.
Today you can compare quick-commerce platforms (Blinkit, Zepto, Swiggy Instamart, BigBasket) and ad platforms (Google, Meta, Amazon, LinkedIn). We are adding CMS and headless platforms, e-commerce platforms, and CRM and marketing tools, all in the same one-page tool.
Yes. The Download PDF button saves the on-screen comparison as a PDF you can share or attach to a proposal. Everything runs in your browser, so nothing you enter is sent to Dcrayons or stored anywhere.
The rates and benchmarks are illustrative estimates, clearly labelled and fully editable, because most platforms do not publish public rate cards. Enter your own negotiated numbers for an exact answer. Statutory items like GST and TCS use the current 2026 rates.
No. Every calculation runs in your browser. Nothing you type is sent to Dcrayons or any platform, and nothing is stored, so you can plan with real figures without any privacy concern.