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Glowral

Glowral, a clean skincare brand selling sunscreens, Korean gel moisturizers, and face washes, needed a direct-to-consumer storefront that showed off its products clearly and made adding to cart...

Glowral

Challenge

Glowral, a clean skincare brand selling sunscreens, Korean gel moisturizers, and face washes, needed a direct-to-consumer storefront that showed off its products clearly and made adding to cart simple on mobile. The brief was a fast, trustworthy shop that handled discounts, combos, and reviews without feeling cluttered.

Solution

Dcrayons designed and built a product-first storefront led by a horizontal product carousel where each card carries a discount badge, the sale price against the struck-through MRP, a star rating with review count, and a single clear add-to-cart action. We set a navy and white colour system that keeps the white product photography in focus, and structured the navigation around Home, About, Catalog, Combo, Contact, and Blogs so shoppers can move between single products, bundles, and content without confusion. The whole layout was built mobile-first, with a sticky bottom nav, swipeable product galleries, and an offer banner for partner payment promotions.

Results

The launched site reads as a focused shop rather than a catalogue dump, putting price, savings, and social proof on every card so shoppers can decide quickly. The mobile-first build keeps pages light and the add-to-cart path short, and the carousel plus combo section give the brand room to merchandise offers without redesigning the page. Illustrative outcomes point to a fast mobile load time, a strong Lighthouse score, a lower bounce rate, and a higher add-to-cart rate on mobile.

CategoryWebDevelopment

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