Challenge
Daddy of Tastes needed an online ordering storefront that handled location-based delivery, a wide multi-cuisine menu, and running promotions without confusing first-time visitors. The brief was a fast, mobile-friendly site where a hungry customer could pick a dish and reach checkout in a few taps.
Solution
Dcrayons designed a clean ordering flow anchored by a delivery-location picker, a persistent search bar, and a horizontal category rail covering Breakfast, Punjabi, Mughlai, South Indian, and Burger menus. We built a promotional hero with clear coupon codes such as MAINS30, supported by combo offer cards like "Pick any two under Rs 299" so deals read at a glance. The dish detail layout pairs an appetising image with veg markers, star ratings, prep time, and an optional note-for-chef field, and the same component system carries cleanly into the mobile ordering screen.
Results
The launched storefront gives customers a quick path from category to dish detail to cart, with offers and ratings visible where they aid the decision. On mobile the page settles quickly, the add-to-cart rate improved against the prior flow, and bounce rate on the menu pages dropped. The Lighthouse performance score came in strong, and the build went live in around 5 weeks.
CategoryWebDevelopment
