Challenge
Loire London, a daily-care skincare and beauty brand, needed a storefront that presented a wide catalog of serums, sunscreens, shampoos, masks, moisturizers, and intimate care without overwhelming first-time shoppers. The brief asked for a clean, mobile-first shopping experience that read as trustworthy and made promotional offers easy to act on.
Solution
Dcrayons designed a calm blue-and-white storefront that places the catalog front and center, with a hero band, a product collage, and a row of circular category tiles for Face Serums, Sunscreens, Hair Serums, Face Masks, Moisturizers, and Intimate Care. We built a persistent promotional bar and an offer strip so the coupon LC250 stays visible during browsing, and we engineered the layout mobile-first with quick product detail views, wishlist saves, and a bottom navigation bar. The build paired fast-loading category pages with a tidy product-listing structure so a large range stays simple to scan and shop.
Results
The storefront gives Loire a tidy, mobile-ready foundation where shoppers reach any product family in a single tap and promotional codes stay in view through checkout. Illustrative outcomes from the build point in the right direction: a fast mobile load time, a strong Lighthouse performance score, a higher add-to-cart rate against the prior layout, and a lower bounce rate.
CategoryWebDevelopment
