Every Dcrayons conversion rate optimization project rests on six pillars: results you can prove, methods you can check, and numbers your finance team can read.
Score + measurement Every project is tied to ONE result you pick on the first call, like more form fills or more checkouts. Your strategist works to that goal and the monthly report shows it. No vanity dashboards.
Week-one through week-twelve The senior person who plans your work is the same person who runs it. No junior account managers learning on your budget while you wait for results.
Dcrayons toolkit We have been doing this since 2016 and have shipped work across India, the US, the UK, and the UAE. You get tested patterns that work, shaped to fit your market.
No annual lock-in Month-to-month after the first 90-day start. We earn the next 90 days every 90 days, and clients stay because the gains keep building. No annual lock-in.
Programs that build over time Conversion work sits inside our wider Creative & Branding services. Clients often add nearby services as the wins stack up over time.
Weekly cadence + monthly summary Weekly call with your strategist plus a monthly summary tied to the result you chose. A simple numbers report your finance team can read without help.
HOW DCRAYONS CRO WORKS
Three cards covering what conversion rate optimization is, how Dcrayons does it differently, and how we measure it on every project.
Definition Conversion rate optimization means turning more of your current visitors into leads and sales. Dcrayons runs it as a full program, not a one-off job, planned for your account, sequenced over 90 days, and measured against one result.
Differentiation We start with what your visitors actually do, using A/B tests, heatmaps, and analytics, then fix the pages and steps that lose people. Same goal at the bottom of the funnel, sharper testing along the way.
Measurement A Dcrayons Score readout sets the baseline in week one. A weekly call plus a monthly summary your finance team can read tracks the result across the 90-day cycle. Free to leave at day-90.
What you get on every Dcrayons conversion project
Every project is tied to ONE result you pick, like more leads or more sales.
Your strategist works to it and the monthly report shows it. No vanity dashboards.
We run real A/B tests on landing pages, forms, and checkout, then keep the winners.
You see what changed and what it earned, page by page.
Heatmaps and recordings show where visitors hesitate, scroll past, or drop off.
We use that to fix the steps that quietly lose you sales.
A Score readout in week one sets your starting point.
It tracks the signals that drive conversions across your pages, forms, and checkout flow.
A weekly call with your strategist plus a monthly summary your finance team can read, tied to the result you chose.
The reporting rhythm is set in the agreement.
Month-to-month after the first 90-day start.
You can walk away at day-90, written into every agreement. We earn the next 90 days every 90 days.
Score, Sequence, and our testing toolkit. The check-up, the 90-day plan, and the testing setup we run on every project.
A full check-up of the pages, forms, and steps that decide whether visitors act. It points to the biggest wins first. Free on every proposal call.
The 90-day plan that ties every test and fix back to one result you pick. It keeps the work focused on revenue, not busywork.
Our testing and analytics setup for A/B tests, heatmaps, and tracking, so every change is measured before it ships site-wide.
A full check-up of the pages, forms, and steps that decide whether visitors act. It points to the biggest wins first. Free on every proposal call.
The 90-day plan that ties every test and fix back to one result you pick. It keeps the work focused on revenue, not busywork.
Three repeatable steps that build on each other across cycles.
Free Dcrayons Score readout in one business day. A clear check-up of your pages and checkout, mapped to your revenue baseline.
A written 90-day plan tied to one result you pick. A senior strategist on the account from week one. Free to leave at day-90.
Weekly call plus a monthly report your finance team can read. The wins build across cycles, since fixes in cycle one feed gains in cycle two.
A free check-up of your pages and checkout, plus the 90-day plan to close the gap.
Median revenue lift, year 1
Conversion work sits inside our Creative & Branding services. Most clients add nearby services as the program builds over time.
A senior strategist on every account. Weekly calls. No offshore handoffs.
“Harshit Handa”
Dcrayons provided website development and design services for our regulatory compliance and taxation company. On-time delivery was commendable. The team was supportive, provided timely deliverables, and communicated with us through virtual meetings throughout the engagement.
Corpify
CEO, Corpify
Clutch verified
“Insha Allah Khan”
The process was smooth and professional. Dcrayons delivered digital marketing for our beauty brand and the work landed measurable outcomes. 35% traffic increase, 45% social growth, and first-page Google rankings, with responsive management throughout.
Glowral
CFO, Glowral
Clutch verified
“Nirwana Jewellers Private Limited”
They ensure all campaigns go live as scheduled without delays. The e-commerce and digital marketing support raised engagement, website traffic, and sales, and the project oversight stayed organised and responsive across the engagement.
Nirwana Jewellers Private Limited
Chief Executive Officer
Clutch verified
“Nikhil Tiwari”
Dcrayons made everything right. We commissioned a website design + development build from scratch. it shipped on schedule with responsive adjustments through the review cycles and met the Google feature compatibility we needed.
Instacertify Labs Private Limited
Co-Founder, Instacertify Labs Private Limited
Clutch verified
“Rishab”
Their attention to detail and compliance-focused approach helps build a stronger and more sustainable business. Initially they ask for documentation many sellers find difficult to provide. that is exactly what sets them apart. They now also offer USA seller account management. Loved the service. Bestseller in 3 category.
GetSetNova
Founder, GetSetNova
Amazon SPN verified
“Keratine Professional”
Dcrayons took our Amazon account from steady but flat to explosive growth: 180 percent more revenue, from Rs 1.82 crore to Rs 5.10 crore.
Keratine Professional
Salon-grade Hair Care on Amazon
WHY DCRAYONS
Win in a crowded market
Lifting conversions well takes years of hands-on experience. Dcrayons takes the work off your plate so you can stay focused on running the business.
Flat monthly pricing tied to the work, not your ad spend. Your quote is anchored to your Score readout.
A senior strategist plus our testing toolkit on every account. Tools suggest; the strategist checks and ships the change.
A weekly call plus a monthly summary your finance team can read. One result drives the report.
Month-to-month after the first 90-day start. You can leave at day-90, written into every agreement.
Conversion work plus nearby creative and branding work, one team, one strategist. No agency handoff seams.
500+ campaigns shipped across India, the US, the UK, and the UAE since 2016. Patterns carry over; tactics adapt per market.
Across our 485+ active retainers, brands without a focused conversion program leave roughly Rs 5L to Rs 28L on the table over six months. Book the scoping call to size yours.
Free Dcrayons Score readout in one business day
A written 90-day plan tied to one result you pick
Real questions buyers ask Dcrayons before signing on.
Most projects show first movement in 30 to 90 days, depending on your starting Score, scope, and market. Full payback usually lands by month 3.
Many agencies measure activity. Dcrayons measures revenue. We test your pages and checkout, keep what wins, and report the result your finance team cares about.
Retainers usually run Rs 1.8L to Rs 5L per month for a single-region program. Multi-region or larger programs go above Rs 7L.
No. Month-to-month after the first 90-day start. You can leave at day-90, written into every agreement.
Conversion work is one of several Dcrayons Creative & Branding programs. Clients often start here and add nearby services as the program builds. See the full Creative & Branding overview at /services/creative-branding.
A free check-up of your pages and checkout, plus the 90-day plan.
