One growth number per engagement
Every plan is tied to ONE growth number you pick.
Your strategist works to it and the monthly readout reports it. No vanity dashboards.
Build trust through a clear plan
Every Dcrayons engagement rests on six things: results you can prove, a method you can check, and revenue numbers your finance team can read.
One number, full scope
Score + measurement We tie the whole plan to ONE growth number you choose on the first call. Your strategist works to it and every monthly update reports it, so you always know if the work is paying off.
Senior strategist on the account
Week-one through week-twelve The senior strategist who plans your roadmap is the same person who runs it. No junior account manager learning on your budget.
Ready for AI search
DcrayonsAI toolkit Your plan also covers how your brand shows up in AI answers from ChatGPT, Gemini, Perplexity, and Google AI Overviews, so new buyers can find you there too.
Free to leave at day 90
No annual lock-in Month-to-month after the first 90 days. We earn the next 90 days every 90 days, and most clients stay because the results keep building.
Creative & Branding expertise + adjacencies
Programs that compound This service sits inside our broader Creative & Branding work. Clients add nearby services as the plan grows over each cycle.
Reports your finance team can read
Weekly cadence + monthly summary A weekly call with your strategist plus a monthly readout tied to your growth number. A report your finance team can read without a translator.
HOW DCRAYONS DIGITAL STRATEGY WORKS
How Dcrayons delivers a growth plan in 90 days
A 90-second walkthrough of how we work, from your Score readout in week one to a clear, revenue-led rhythm by week twelve.
What is digital strategy?
It is the plan that ties your whole brand together. Three cards cover what it includes, why ours is different, and how we measure it on every account.
Step 1: What a digital strategy covers
Definition Digital strategy sits inside our Creative & Branding work. We treat it as a complete growth program, not a one-off project: scoped per account, run over 90 days, and measured against one growth number.
Step 2: Why our approach is different
Differentiation Every plan now includes work on how your brand shows up in ChatGPT, Gemini, Perplexity, and Google AI Overviews, right alongside the usual creative and branding layer. Same goals at the bottom of the funnel, a fresh approach at the top.
Step 3: How we measure the plan
Measurement A Dcrayons Score readout sets your baseline. A weekly call plus a monthly summary your finance team can read tracks the growth number across the 90-day cycle. You can walk away at day 90.
What we build into every plan
What you get on every Dcrayons growth plan
Each item below maps to a number you can measure in your revenue stack and to how your brand shows up across ChatGPT, Gemini, Perplexity, and Google AI Overviews. Built and checked by the strategist on your account.
DcrayonsAI toolkit applied
Our in-house AI toolkit checks your brand, fixes gaps, and improves how you show up in ChatGPT, Gemini, Perplexity, and Google AI Overviews.
Brand listing repair (new for 2026)
We check and fix your Wikipedia, Wikidata, Crunchbase, G2, and Clutch entries so AI answers name your brand correctly.
Included by default, never a paid add-on.
Dcrayons Score baseline
A 150-point health check run in week one.
It tracks the signals that matter across foundation, depth, tracking, citations, and revenue.
Weekly cadence + monthly readout
A weekly call with your strategist plus a monthly summary your finance team can read, tied to the growth number.
The rhythm is set in the contract.
Free to leave at day 90
Month-to-month after the first 90 days.
A clean exit clause sits in every contract. We earn the next 90 days every 90 days.
Three tools behind every plan that works
Score, Sequence, Repair. The health check, the 90-day playbook, and the AI-search toolkit we run on every account.
Dcrayons Score (Creative & Branding axis)
A 150-point health check. The Creative & Branding part covers the levers we measure inside every plan. Free on every proposal call.
Dcrayons Growth Formula (sequencing)
The 90-day playbook that orders the work back to one growth number. Built in 2016 and sharpened as AI search grew.
DcrayonsAI (operator toolkit)
Our in-house AI toolkit used on every account to check your brand, fix gaps, and improve how you show up in AI answers.
How Dcrayons delivers your plan
Three repeatable plays that build on each other across cycles.
Step 1: Score
A free Dcrayons Score readout in one business day. A clear health check mapped to your current revenue baseline.
Step 2: Plan
A written 90-day plan tied to one growth number you pick. A senior strategist on the account from week one. Free to leave at day 90.
Step 3: Compound
A weekly call plus a monthly readout your finance team can read. The work builds across cycles: groundwork in cycle one drives the gains in cycle two.
Get my Dcrayons Score in one business day
A free health check and the 90-day plan to close the gap.
+187%
Median revenue lift, year 1
Other Creative & Branding services
Digital Strategy sits inside the Creative & Branding category. Most clients expand into adjacent leaves as the program compounds.
WHY DCRAYONS
Why our growth plan beats the rest
Succeed in a crowded market
A good plan takes years of hands-on experience to get right. Dcrayons takes that work off your plate so you can stay focused on running the business.
Affordable retainers
Flat monthly fees tied to scope, not ad spend. Your quote is anchored to your Dcrayons Score readout.
Human-led, AI-assisted
A senior strategist plus the DcrayonsAI toolkit on every account. AI suggests; the strategist checks and ships.
Transparent reports
A weekly call plus a monthly readout your finance team can read. One growth number drives the dashboard.
No long-term contracts
Month-to-month after the first 90 days. A clean exit clause sits in every contract.
Comprehensive scope
SEO, ads, content, and creative work under one roof, one strategist. No hand-off seams between agencies.
Cross-industry experience
500+ campaigns shipped since 2016 across India, US, UK, and UAE. The patterns carry over; the tactics adapt per market.
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The Score is free. The 90-day plan is yours to keep.
Across our 485+ active retainers, the typical 6-month gap we see for brands with no clear growth plan lands between Rs 5L and Rs 28L in lost revenue. Book a call to size yours.
A free Dcrayons Score readout in one business day
A written 90-day plan tied to one growth number
A clean exit clause in every contract, no annual lock-in
A senior strategist on every account; spots are limited
Question & Answer
Frequently asked questions
Real questions buyers ask Dcrayons before signing on.
Most accounts show first real movement in 30 to 90 days, depending on your starting Dcrayons Score, scope, and market. Full payback in revenue usually lands by month 3.
Most agencies count activity. We have worked since 2016 toward real revenue and toward how often your brand is named in ChatGPT, Gemini, Perplexity, and Google AI Overviews.
Retainers usually run Rs 1.8L to Rs 5L a month for a single-region plan. Multi-region or larger programs scale above Rs 7L.
No. You go month-to-month after the first 90 days, with a clean exit clause in every contract.
Digital Strategy is one of several Dcrayons Creative & Branding programs. Many clients start here and add nearby services as the work builds. See the full Creative & Branding overview at /services/creative-branding.
Get my Dcrayons Score in one business day
A free health check and the 90-day plan to go with it.