One revenue goal per engagement
Every program is tied to one revenue number you pick.
The analyst works toward it and the monthly report shows it. No vanity dashboards.
Build trust through clear reporting
Every Dcrayons engagement rests on six pillars: outcomes you can prove, methods you can check, and revenue numbers your CFO can read.
One revenue goal, full scope
Review plus measurement Every engagement is tied to one revenue number you choose on the first call. The analyst works toward it and the monthly report shows it. No vanity dashboards.
Senior analyst on the account
Week one through week twelve The senior analyst who scopes your work is the same person who runs it. No junior account managers learning on your budget.
Working with data since 2016
Dcrayons analyst toolkit We have worked with data since 2016 across India, the US, the UK, and UAE. You get proven tracking and reporting habits, applied to your business.
Free to leave at day 90
No annual lock-in Month-to-month after the first 90 days. We earn the next 90 days every 90 days, and clients stay because the work keeps paying off.
Creative and Branding plus add-ons
Work that compounds Analytics and Insights sits inside our wider Creative and Branding work. Clients add nearby services as the program grows over time.
A report your CFO can read
Weekly calls plus monthly summary A weekly check-in call with your analyst plus a monthly report tied to your revenue goal. A clear summary your CFO can read without translation.
HOW DCRAYONS ANALYTICS AND INSIGHTS WORKS
How Dcrayons delivers your reporting in 90 days
A 90-second walkthrough of how we work, from your free review in week one to a clear, revenue-linked cadence by week twelve.
What is Analytics and Insights?
It is the Creative and Branding service of turning your raw data into clear reports and decisions. Three cards cover what it is, how it is different, and how we measure it.
Step 1: What this service covers
Definition Analytics and Insights sits inside our Creative and Branding work. We treat it as an ongoing program, not a one-off project. We scope it for your account, run it over 90 days, and measure it against one revenue number.
Step 2: Why our approach is different
Difference We have tracked and reported on real data since 2016. That means clean GA4 setup, honest conversion tracking, and dashboards built for your goals, not generic charts. The numbers are right, and the report tells you what to do next.
Step 3: How we measure results
Measurement A free review sets your baseline. A weekly call plus a monthly summary your CFO can read tracks the revenue number across the 90-day cycle. You can leave at day 90 if it is not working.
What we set up and track for you
What you get on every Dcrayons engagement
Each item below maps to a real number in your revenue stack. Set up and checked by the senior analyst on your account, with weekly updates so nothing drifts.
GA4 and event tracking
We set up GA4, clean event tracking, and conversion tracking so the numbers you report are accurate and you can trust every chart.
Attribution you can trust
We map which channels and campaigns actually drive sales, so your budget goes where it works.
Clear attribution, set up right, on every account.
Free review baseline
A free review in week one sets your baseline.
It checks your tracking, your reporting, and where your revenue is coming from today.
Weekly calls plus monthly report
A weekly call with your analyst plus a monthly summary your CFO can read, tied to the revenue goal.
The schedule is locked in your contract.
Free to leave at day 90
Month-to-month after the first 90 days.
You can leave at day 90, written into every contract. We earn the next 90 days every 90 days.
Three tools behind every reporting win
Review, plan, and toolkit. The free check, the 90-day plan, and the analyst tools we run on every account.
Dcrayons Review (Creative and Branding)
A free review of your current setup. It covers the levers we measure inside your reporting program. Free on every proposal call.
Dcrayons Growth Formula (the 90-day plan)
The 90-day plan that ties your work back to one revenue number. Refined over years of real client engagements.
Dcrayons toolkit (analyst tools)
Our internal toolkit, applied across every account for setup, fixes, and clean reporting work.
How Dcrayons delivers your reporting
Three steps that repeat and compound across cycles.
Step 1: Review
Free review in one business day. A clear check of your data and your revenue baseline.
Step 2: Plan
A written 90-day plan tied to one revenue number you pick. A senior analyst on the account from week one. Free to leave at day 90.
Step 3: Compound
Weekly calls plus a monthly report your CFO can read. The work compounds: cycle one builds the base, cycle two grows the gains.
Get your free Dcrayons data review in one business day
A free review of your data plus the 90-day plan to close the gap.
+187%
Median revenue lift, year 1
Other Creative & Branding services
Analytics and Insights sits inside the Creative and Branding category. Most clients add nearby services as the program grows.
WHY DCRAYONS
Why Dcrayons reporting beats the rest
Succeed in a crowded market
Good reporting takes years of hands-on experience to get right. Dcrayons takes the work off your plate so you can stay focused on running the business.
Affordable retainers
Flat monthly pricing tied to scope, not to ad spend. Your quote is anchored to your free review.
People-led work
A senior analyst plus our toolkit on every account. The tools help; the analyst checks the work and ships it.
Clear, honest reports
Weekly calls plus a monthly summary your CFO can read. One revenue number drives every dashboard.
No long-term contracts
Month-to-month after the first 90 days. You can leave at day 90, written into every contract.
One team, full scope
Reporting plus nearby creative and branding work, all under one roof and one analyst. No agency handoff seams.
Cross-industry experience
500+ campaigns shipped across India, the US, the UK, and UAE since 2016. The patterns carry over; the tactics adapt per industry.
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The data review is free. The 90-day plan is yours to keep.
Across our 485+ active retainers, the typical 6-month gap we measure for brands with no dedicated reporting program lands between Rs 5L and Rs 28L in lost revenue. Book the call to size yours.
Free Dcrayons data review in one business day
Written 90-day plan tied to one revenue number
You can leave at day 90, no annual lock-in
Senior analyst on every account; capacity is limited
Question & Answer
Frequently asked questions
Real questions buyers ask Dcrayons before signing on.
Most accounts show first measurable movement in 30 to 90 days, depending on your starting setup, scope, and industry. Full payback you can tie to revenue usually lands by month 3.
Many agencies report on activity. We report on revenue. We have worked with real data since 2016, so the numbers are accurate and the report tells you what to do next.
Retainers usually run Rs 1.8L to Rs 5L per month for single-region programs. Larger or multi-region programs scale above Rs 7L.
No. Month-to-month after the first 90 days. You can leave at day 90, written into every contract.
It is one of several Dcrayons Creative and Branding services. Clients often start here and add nearby services as the program grows. See the full Creative and Branding overview at /services/creative-branding.
Get your free Dcrayons data review in one business day
A free review of your data and the 90-day plan to close the gap.