Every Dcrayons brand identity engagement rests on six pillars: results you can prove, a method you can check, and numbers your finance team can read.
Score plus measurement Every brand identity project is tied to ONE business result you choose on the first call. Your designer works toward it, and the monthly update reports on it. No vanity charts.
Week one through week twelve The senior designer who scopes your brand is the same person who builds it. No junior account manager learning on your budget.
DcrayonsAI toolkit Every project ships work that helps your brand show up where buyers now search, including AI tools like ChatGPT, Gemini, Perplexity, and Google AI Overviews.
No annual lock-in Month to month after the first 90 days. We earn the next 90 days every 90 days, and clients stay because the work keeps building on itself.
Work that compounds Brand identity sits inside the wider Creative and Branding family. Clients add nearby services as the work grows over time.
Weekly call plus monthly summary A weekly call with your designer plus a monthly Score readout tied to your chosen result. A simple report your finance team can read without translation.
HOW DCRAYONS BRANDING AND IDENTITY WORKS
Brand identity is the craft of giving your business one clear look, sound, and feel. Three cards cover what it means, what makes us different, and how Dcrayons measures it on every project.
Definition Branding and identity sits inside the Creative and Branding family. Dcrayons treats it as an ongoing program, not a one-off job. We scope it for your business, run it over 90 days, and measure it against one result you care about.
Difference We have built brands since 2016, so every project ships work that helps you show up in AI tools like ChatGPT, Gemini, Perplexity, and Google AI Overviews, right next to the logo, color, and type work. Same goals at the bottom of the funnel, a sharper method at the top.
Measurement The Dcrayons Score readout sets your starting point. A weekly call and a clear monthly summary track your chosen result across the 90-day cycle. You can stop at day 90.
What you get on every Dcrayons brand identity project
Every project is tied to ONE result you choose.
Your designer works toward it, and the monthly readout reports on it. No vanity charts.
Our in-house AI toolkit speeds up research and repair work and helps your brand show up in ChatGPT, Gemini, Perplexity, and Google AI Overviews.
We check and fix your entries on Wikipedia, Wikidata, Crunchbase, G2, and Clutch so search and AI tools describe your brand correctly.
Included on every modern project, not a paid add-on.
A clear health check in week one.
It tracks the signals that matter for your brand, from a solid base to depth, reach, citations, and revenue impact.
A weekly call with your designer plus a clear monthly Score summary tied to your chosen result.
The reporting rhythm is locked in the contract.
Month to month after the first 90 days.
Every contract lets either side walk away. We earn the next 90 days every 90 days.
Score, Sequence, and Repair: the health check, the 90-day plan, and the AI-visibility toolkit we run on every branding and identity project.
A clear health check of your brand. The Creative and Branding view covers the levers we measure inside every project. Free on every proposal call.
The 90-day plan that ties your brand identity work back to one business result. Refined since 2016 as search has changed.
Our in-house AI toolkit, used across every project for research, repair, and helping your brand get cited in AI tools.
A clear health check of your brand. The Creative and Branding view covers the levers we measure inside every project. Free on every proposal call.
The 90-day plan that ties your brand identity work back to one business result. Refined since 2016 as search has changed.
Three simple plays that build on each other across cycles.
A free Dcrayons Score readout in one business day. A clear brand health check mapped to your revenue starting point.
A written 90-day plan tied to one result you pick. A senior designer on the account from week one. You can stop at day 90.
A weekly call plus a clear monthly readout. Your brand identity builds across cycles, so the base work in cycle one feeds gains in cycle two.
A free brand health check and the 90-day plan to close the gap.
Median revenue lift, year 1
Branding and Identity sits inside the Creative and Branding family. Most clients add nearby services as the program grows.
A senior designer on every account. A weekly call. No offshore handoffs.
“Harshit Handa”
Dcrayons provided website development and design services for our regulatory compliance and taxation company. On-time delivery was commendable. The team was supportive, provided timely deliverables, and communicated with us through virtual meetings throughout the engagement.
Corpify
CEO, Corpify
Clutch verified
“Insha Allah Khan”
The process was smooth and professional. Dcrayons delivered digital marketing for our beauty brand and the work landed measurable outcomes. 35% traffic increase, 45% social growth, and first-page Google rankings, with responsive management throughout.
Glowral
CFO, Glowral
Clutch verified
“Nirwana Jewellers Private Limited”
They ensure all campaigns go live as scheduled without delays. The e-commerce and digital marketing support raised engagement, website traffic, and sales, and the project oversight stayed organised and responsive across the engagement.
Nirwana Jewellers Private Limited
Chief Executive Officer
Clutch verified
“Nikhil Tiwari”
Dcrayons made everything right. We commissioned a website design + development build from scratch. it shipped on schedule with responsive adjustments through the review cycles and met the Google feature compatibility we needed.
Instacertify Labs Private Limited
Co-Founder, Instacertify Labs Private Limited
Clutch verified
“Rishab”
Their attention to detail and compliance-focused approach helps build a stronger and more sustainable business. Initially they ask for documentation many sellers find difficult to provide. that is exactly what sets them apart. They now also offer USA seller account management. Loved the service. Bestseller in 3 category.
GetSetNova
Founder, GetSetNova
Amazon SPN verified
“Keratine Professional”
Dcrayons took our Amazon account from steady but flat to explosive growth: 180 percent more revenue, from Rs 1.82 crore to Rs 5.10 crore.
Keratine Professional
Salon-grade Hair Care on Amazon
WHY DCRAYONS
Stand out in a crowded market
Strong brand identity takes years of hands-on experience. Dcrayons takes the work off your plate so you can stay focused on running the business.
Flat monthly pricing tied to scope, not media spend. Your quote is anchored to your brand Score readout.
A senior designer plus the DcrayonsAI toolkit on every account. AI suggests, and the designer checks and ships.
A weekly call plus a monthly Score readout your finance team can read. One business result drives the dashboard.
Month to month after the first 90 days. Every contract lets either side walk away.
Your brand identity plus nearby creative work, all under one roof and one designer. No agency handoff seams.
500+ campaigns shipped since 2016 across India, US, UK, and UAE. The patterns carry over, and the tactics adapt per industry.
Across our 485+ active retainers, the six-month gap we see for brands without a dedicated identity program lands between Rs 5L and Rs 28L in lost revenue. Book a call to size yours.
A free Dcrayons brand identity Score readout in one business day
A written 90-day plan tied to one business result
Real questions brand identity buyers ask Dcrayons before signing on.
Most projects show first results in 30 to 90 days, depending on your starting Dcrayons Score, scope, and industry. Full payback in revenue usually lands by month 3.
Many agencies measure activity. Dcrayons, building brands since 2016, measures revenue and how often your brand shows up in ChatGPT, Gemini, Perplexity, and Google AI Overviews.
Brand identity retainers usually run Rs 1.8L to Rs 5L per month for single-region programs. Multi-region or larger programs scale above Rs 7L.
No. Month to month after the first 90 days. Every contract lets either side walk away.
Brand identity is one of several Dcrayons Creative and Branding programs. Clients often start here and add nearby services as the work grows. See the full Creative and Branding overview at /services/creative-branding.
A free brand health check and the 90-day plan.
